12 Jan FREE EVENT CLOSED THE YEAR WITH A 35% INCREASE IN TURNOVER AND TWO EVENTS TO CELEBRATE THE MAGIC OF CHRISTMAS IN THE WORLD
The agency signed the creative direction of the exhibition “Forlì che Brilla” and conceived the event “TIM – Speedy Service”, the great convention at the end of the year realized inside the Enzo Ferrari Museum of Modena.
It was an intense December full of activities for Free Event, which with large public events and prestigious corporate conventions closes the year with an increase in revenue of 35%, important additions in its staff and two events celebrating the magic of Christmas in the world.
It starts with Forlì che Brilla, the exhibition dedicated to the Christmas of Forlì; for this city Free Event signs the creative direction and executive production for the third year in a row. A magical period where the city of is enriched with activities and installations, with an immersive video mapping that has lit the immense Piazza Saffi, the largest elliptical ice rink in Italy and a green house for workshops and recreational/educational initiatives. Not only installations, but also many artistic moments, including the air dance show created by great international artists together with the company Festi Group and the exhibition of a group of acrobatic ice skaters who contributed to attract to Forlì over 100,000 visitors.
Christmas has always been at the center of the celebrations of TIM – Speedy Service, with the great convention at the end of the year and wishes. A party dedicated to family and employees, which Free Event has designed and built inside the prestigious Enzo Ferrari Museum in Modena, creating a storytelling that has lean on the values of talent, tenacity and speed, with the magnificent scenery of the most beautiful cars of all time like a frame of the elegant performers in the many exciting moments of the evening.
“It has been a year of confirmation and novelty, a year of great professional growth also recognized by the awards won at Bea Italia and especially at Bea World” – comments Andrea Camporesi (in the picture), Creative Director and CEO of Free Event – “Important awards that allow us to stand out more and more in the international market of Live Communication as a reference point for creativity, production and organization of large private and public events. 2024 began with the goal of making every event sustainable, enhancing the live industry with innovative ideas and always with more attention to the future of the planet”.